Why doesn’t my Web site rank very high in the search engines?
A: Having your website rank high in the search engines is a science and the rules for search engine optimization (SEO) are always changing. Here are some reasons why you may be having poor ranking:
- incorrect use of the title tag
- Spamming of keywords on the main page
- Lack of targeted H1 and H2 titles
- No keyword relevant alt tags for your images
- A lack of targeted, interesting content in your first 250 words
- You do not have at least 200 words (ideally at least 400) on your pages
- Not many pages on your website
- You do not have any dofollow contextual backlinks
- You do not have any reviews for your business
- You have not manually submitted your business to directories
How long before I will results from SEO work?
A: The amount of time required to see results of search engine optimization work range anywhere from 15 days for local geo-targeted search terms to a year for national highly competitive search terms. Its all related to how much competition there is for your keyword, and how big your city is. If you are targeting a local keyword, it also has to do with your Google places listing. If you all ready have one and it is connected to your website, we will be able to rank your website higher in local map results which will show up in searches. If you do not, then it will take about 2 weeks for the verification letter to come from Google. and an additional month or so for your listing to show up. This does not mean that you will not organically rank your website.
Do i need to have every page of my website optimized?
A: Yes! SEO is a site-wide task which starts with the overall layout and structure of all your pages, and then moves toward optimizing each individual pages. This can have a great impact, especially if the linking on your website is optimized correctly. Google considers all the pages on your website, and more pages with great structure can give you great rankings!
Why are SEO services so expensive?
A: SEO is a highly-specialized craft which requires continual work as well as analysis and research. SEO is continually changing as Google changes its algorithm, and we have to keep up with the major important factors in ranking. We analyize your competition and find out what is needed for Google to consider your website more of a relevant authority than your competitors.
Obtaining a high ranking is much like managing a portfolio. Financial advisers keep up with following the stock market and make sure that your portfolio is taken care of. However, they cannot promise that your portfolio will be worth a certain amount at a certain time, because no matter how much you know, you cannot predict its actions completely! The same is true of SEO. We study Google continually, yet we cannot guarantee #1 rankings in a certain amount of time. If someone is guaranteeing that, it is most likely a scam! What we can guarantee is that your business will get more visibility on the web, and in most cases you will be at the top of Google in a short time!